As someone who used to be very active in the SJM fandom, I know I still have followers who enjoy her work and might be aware of this. I’m not going to go through the trouble of linking all of the things because it’s very easy to find, but in short, the BookBoyfriend subscription box had an “Illyrian Wingspan” themed box that featured a smutty, personalized letter; a smutty self-insert fanfiction; and most notably, a bar of soap shaped like a detailed penis. Since I know I still have a lot of followers from the fandom, I feel responsible to break down the problems with this.
Disclaimer: Yes, I used to write smutty fanfiction for the series, always tagged appropriately. I stopped doing so in May of 2017, shortly after ACOWAR. As I’ve grown as a reader and writer, my attitudes about smutty content in books have evolved. I don’t want anyone to think I’m being a hypocrite here, so I’m admitting up front that yes, I wrote smutty fic in the past, but I still have a problem with this whole fiasco.
#1. SELLING FANFICTION FOR PROFIT
It does not matter that the creators of this box attempted to give credit to SJM and Bloomsbury on the cover of their little smut fic pamphlet. It is ILLEGAL to take the characters and world of a published author, write fic about it, and sell it for a profit. By including this in a subscription box, that’s exactly what these creators did. I will not be surprised if Bloomsbury slaps them with a Cease & Desist letter in the next 24 hours.
#2. A SMUT-THEMED BOX
I do not have a problem with this on principle. You do you. But using a book series that is still currently marketed to young adults and creating an explicit sex-themed crate to go with it is entirely inappropriate. Further, this particular subscription box has only produced crates based on YA books. Odds are, its client base is comprised of teenagers. They literally sent a soap penis to actual children. They had an “18+ warning” on the box, but when most of your clientele might not be that age, it’s incredibly irresponsible to suddenly expose young clientele to that. To my understanding, there was no information that the “special bath product” was shaped like a penis. There was no way for clients of any age to consent to this.
#3. EROTICA IN YA
On this note, you can see easy parallels with the ACO books themselves. Yes, they were originally marketed as New Adult, but that category has collapsed, and Bloomsbury has made the call to market them to young adults (teens). Both Bloomsbury and SJM have been very irresponsible in not tailoring their content accordingly. I am not saying that teens can’t handle sex, but the amount of and description of sex in the books is not appropriate for teens who might not be signing up for that content when they’re looking for a fantasy adventure. Most of that is a subject for another post and is also something I’ve discussed before, but it cannot be separated from this subscription box disaster.
In short, I’m sure Bloomsbury will be tackling the situation later. I believe SJM should also say something about it herself, because it was her work that led to this even if she didn’t sign off on this particular box. That said, I don’t think she will. I find this disappointing from a professional perspective, but I won’t go off on that here.
I just put together this post so that my followers who might still be involved in the fandom in any capacity can be informed and understand why this is wrong. This post is not a sign that I am in any way returning to the fandom. I just felt that, due to my history in the fandom, I had a responsibility to say something.